Nicolet Law has built one of the most recognizable legal brands in the Midwest through bold, consumer-focused advertising and a consistent visual presence. Working as part of a multidisciplinary creative team, I collaborated with copywriters, marketers, and stakeholders to develop and execute integrated campaigns across print and brand touchpoints. My contributions included art direction of layouts, visual concept development, brochure design, and the creation of marketing collateral that balanced strategic messaging with strong visual storytelling. By maintaining brand integrity while elevating creative execution, I helped produce engaging campaigns that supported business objectives and reinforced the firm's distinctive market presence.
